The purpose of Childhood Cancer Awareness is to spotlight childhood cancer and survivorship issues related to childhood cancer.
To grab people's attention to childhood cancer we want to create a Facebook group like Kick it Kodi. The group will include a real story about a child who is fighting cancer. Second, we plan to use commercials and videos of actual children fighting for their life. The video will include a tour of a hospital like St. Jude and an interview with a young child and their family about their daily routine. We want to promote this awareness through commercials like the St. Jude's one. Last, we plan to use newspaper and choose child of the month who has cancer. There will be an article on their story. By using these pieces of media we plan to have emotional appeal and bring this cause to life by using true stories.
- Jennifer and Kyle
